Innovative Healthcare Products, Inc. Announces Appointment of International Marketing Consulting Firm for New Product Launch
Huntsville, AL (PRWeb) December 15, 2006 -- Innovative Healthcare Products, Inc., a major research and development firm specializing in advanced safety and wellness compounds, announced today the Spring-2007 launch of their new Ultraguard oral care wellness program. The Company also announced the engagement of Duquesa Marketing, Inc., Altamonte Springs, FL to act as managing consultants for the retail launch.
"We have spent over 3 years, and heavily invested in clinical research, to perfect an oral care wellness program that is so badly needed," said Tim Carlton, President of Innovative Healthcare Products. "The resulting program is so beneficial to consumers that we became almost paranoid about retaining the best possible partners to create a customized business plan for the science as well as be able to execute that business plan. We are thrilled to announce our relationship with Duquesa Marketing."
Geoff Ficke, President of Duquesa Marketing, Inc. said, "It is rare to find a really, truly divergent product, with hard, tangible consumer benefits in today's copy-cat marketplace. Tim Carlton's team has worked professionally and diligently to define and deliver a real oral wellness breakthrough that promises to be of immense value to consumers."
The patented, all-natural anti-bacterial solution, will be introduced with a highly stylized, functional implement to insure unrealized delivery of anti-bacterial protection and elimination. "UltraGuard addresses a completely unmet oral hygiene wellness need," said Nancy Ficke, General Manager of Duquesa Marketing, Inc. "Our focus groups and clinical tests are unusual in the degree to which consumers relate, understand and confirm the all natural systems benefits."
Duquesa Marketing and Innovative Healthcare Products, Inc. are in final stage development of the launch program for the system. The Company's are planning to launch with major retailers in the United States in late spring 2007.
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